Know Your Brands: Sophie Zinga

Sophie Zinga is an eponymous fashion label owned by Senegalese born fashion designer Sophie Zinga Sy who is based in New York. Graphic, sophisticated and born from a unique vision of modern style, the Sophie Zinga label is marked by a new approach to design, where luxury meets sensuality.

Sophie Zinga

The Sophie Zinga woman is described as being socially conscious, well-travelled and is part of today’s cosmopolitan world. She has timeless elegance and channels a unique mix of contemporary, sophistication with a touch of minimalism while still embracing colors and shapes.

Ever since its foray into the fashion industry in 2012, the Sophie Zinga label has consistently produced amazing collections spanning from cocktail dresses, evening attires down to wedding dresses and has even gained the following of international superstars like Lupita Nyongo and Solange Knowles who has been spotted in several pieces from the Sophie Zinga label.

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The brand first showcased its resort collection during the Dakar Fashion Week in 2013, and has gone on to showcase at various fashion shows like the Lagos Design and Fashion Week (LFDW), New York Fashion Week (NYFW), Black Fashion Week Paris, South African Fashion Week, Fashion Week Middle East and a host of others. The brand has grown tremendously over the years and has produced several successful collections just like its SS16 Peetaw collection that was showcased at the Lagos Fashion and Design Week (LFDW) last year.

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The designer Sophie Zinga participated in the Ethical Fashion Initiative’s programme (EFI) which aims to support and promotes new generation fashion design talent from Africa. This gave her the opportunity to present her Spring/Summer 2015 (Abyssinia) collection at Vogue Talents at the Milan Fashion Week. Vogue Talents is part of Vogue Italia’s talent scouting agenda. The event gives the designers a unique opportunity to gain exposure to fashion press and buyers and present their unique aesthetic to the fashion crowd.

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Sophie Zinga Sy got formal fashion training at the Parsons School of Design in New York City where her natural talent was developed while attending the prestigious design school. She has always been an avid art enthusiast and is constantly drawing inspiration from her travels and the fusion of the multiple cultures that have shaped her, from her African roots to her New York City education and entrepreneurial mind-set.

She considers herself a citizen of the world and her designs which are a distinctive blend of her artistic experiences and eclectic cocktail of her voyages, are naturally infused with Senegalese and African roots and culture.

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Author: admin